Web design, search engine optimisation and Development

26.8% Organic Traffic Growth – Empowering Personal Care Brands

Client Overview

Original Sprout is a personal care brand committed to creating safe, effective products for families. In a highly competitive market, they needed to enhance their online presence and drive more organic traffic to their website to reach their target audience effectively.

The Challenges

  1. Crowded Market: Competing against well-established personal care brands made standing out difficult.
  2. Low Organic Traffic: Limited visibility in search engines reduced their ability to attract new customers.
  3. Need for Better Engagement: Content lacked the optimization needed to connect with search intent effectively.

Note: Number’s increases show section

  • +26.8% increase in Organic traffic.
  • +137.9% increase in Backlinks
  • +38.1% increase in Organic Keywords

What We Did

We implemented a personalized SEO strategy tailored to the personal care industry

Targeted Keyword Optimization

Focused on high-intent keywords such as “safe personal care products” and “family-friendly skincare” to attract relevant traffic.

Engaging Product-Focused Content

Developed blogs, product guides, and tutorials that showcased the brand’s unique value while optimizing for search engines.

Technical SEO Enhancements

Improved site speed, mobile usability, and overall performance to ensure a seamless user experience.

The Results

Our efforts delivered measurable success for Original Sprout:

  • Organic Traffic Growth: Achieved a +26.8% increase in organic traffic, driving more customers to their website.
  • Backlinks: Secured a +137.9% improvement in high-quality backlinks, boosting authority and visibility.
  • Organic Keywords Growth: Increased keyword rankings by +38.1%, helping the brand appear in more relevant searches.

Your Turn

Want to grow your personal care brand’s online presence like Original Sprout? With tailored SEO strategies, we’ll help you stand out in a crowded market and connect with your audience.